Today in INFS 3500 we had a group to present on Hallmark and the article on Idea Exchange. The presentation was very insightful. I didn't know so much was involved in creating a Internet community. They wanted to create a an Internet community(network) to get feedback and surveys, online chats, and bulletin boards. They had plenty of interactions and ideas available to go into bettering their company. Halmark did not create this community but went to an outside provider that is very well at what they do. This all helped in creating a better online experience for the customer and consumer. I think I am going to start sending e-cards now because of their presentation. I believe it is cheaper, more funny and convient, although the downfall to this great idea would be the lack of human interactions. Human contact is needed, and being an internet junky is not cool. I guess that there is a positive and negative side to e-cards.
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